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- Location ◦ Leidschendam
- Program ◦ Retail
- Client ◦ Make Interiors B.V.
- Area ◦ 77 M2
- Design ◦ 2022
- Status ◦ Completed
By Lima
A luxury brand from the Netherlands is opening its latest store in Westfield Mall of the Netherlands. The brand mainly sells scarves and long veils, which are very popular among people who wear hijabs. Since this is a niche market, it was important to showcase the products in the shopfront.
The entire structure is covered with the branding logo and draped with the scarves. The branding and product display are highlighted in every corner of the space. Furthermore, each piece of furniture used in the project was designed by the owner herself and needed to be positioned within the store.
Seamlessly Showcasing Luxury
The challenge in this project was to integrate the custom-made furniture already purchased by the owner into a new location and complement it with new bespoke elements to showcase luxury scarves to passersby without requiring them to enter the store. The product display needed to be functional right from the shopfront. For this reason, new custom-made furniture pieces were even created specifically to present the scarves.
